I had these as a kid in Canada, and I don't know why, but I never see the "cloth" type ones for sale or in photos, just the velour ones, they maybe were only in Canada? I'll post a few pics of them later today. The yuppies were the first things we got in the velour material, then after that pretty much all of them were soft. I'm relatively certain the "cloth" ones were the first ones out, I think 1984. They were kind of the same material as Cabbage Patch Kids, I think their angle was to have the OOAK thing going on, but as dogs, not kids.
Not sure if I can hotlink so I'll just give a URL to my pound puppy gallery:
http://picasaweb.google.ca/Pranceatron/PoundPuppies#The first run puppies came with an order form for a brass nametag, there's a picture of it there. It looked very unofficial and homemade, I remember not being too impressed with it, so I put some letter stickers over it.
Also I have the colour insert from the rumpleskins Puppy I got in there too, with Super Pound Puppy!
The clothing was all sewn by me as a child, these toys were VERY well loved!