“Probably the most noticed luxury in your home…”
In 1957-59, Soft-Weve (by Scott) produced some beautiful fairytale style adverts for their toilet tissue. Featuring glamorous ladies wearing dresses specially designed to match the colourful toilet rolls they so decorously caress, it is easy to forget just what is being advertised!
1957
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- Such delicate colour and softness…in the luxurious velvet-banded silk net negligee specially designed for Scott.
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- Soft as a cloud…the swirling mousseline de soir negligee specially designed for Scott.
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- Gossamer soft and petal pink…a dream negligee in French lace and chiffon specially designed for Scott by Count Sarmi.
1958
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- Double Daffodil negligee…a burst of pleated petals on a slender silt stem.
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- Soft whisper of luxury…the negligee in silk tafeta with fragile French roses, designed by Count Sarmi specially for Scott.
1959
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- Colour soft as muted sunshine…in this luxurious Florentine satin negligee designed by Simonetta for Scott.
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- Luxury on a high-flying cloud…this fabulour angle wing negligee in pink peau de soie. Specially designed by Scaasi.
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- Blue-sky softness in the shimmering satin and double chiffon of this negligee designed by Fabiani for Scott.
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- Softness, most luxurious white negligee…in silk point d’esprit, designed by Scaasi specially for Scott.
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- Created for Soft-Weve by Dublin’s own designer, Sybil Connolly…a negligee of softest crush-pleated Irish linen and lace.
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- Luxurious Directoire negligee – its tiny bodice flowing into a court train strewn with roses.
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- Heavenly-blue softness and luxury…in this lovely negligee of French silk chiffon. Designed by Count Sarmi.
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- Elegant silk Empress Kimono in soft pink crepe de chine lined with brocade for double luxury. Designed by Count Sarmi.
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- Precious ermine lavished on a royal robe of luch, pearly-pink satin. Designed by Hulitar.
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- Sheer luxury…sheer glamour…a golden Sari coat drifts over a silver-lined sheath with softly feminine trousers. Designed by Tina Leser.
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- Shimmering Grecian negligee, a slim and silvery vision in softest lame chiffon. Designed by Yanni.
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- A delicate green foam of ostrich feathers cascading from a fantasy of silk. Specially designed by Bob Bugnand.
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- Softest silk and snowy fox veil Chantilly lace in this luxurious negligee…Howard Greer’s special interpretation of the double luxury of Soft-Weve.
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